In November 2002, Marvin Bozarth, Senior Technical Consultant for the Tire Industry Association, authored a feature on Central Marketing in Tire Retreading & Repairing Today. Set against the backdrop of widespread consolidation and the closure of several major retread equipment manufacturers in preceding decades, the article highlights Central Marketing as a notable exception to this industry trend. Founded in 1986 as a service-focused supplier to the retread sector, the company had, at that time, established a strong and enduring presence over its first 16 years of operation.

The article also details Central Marketing’s expanded operational footprint, including a modern facility comprising 10,000 square feet of office and training space and 40,000 square feet dedicated to warehouse and remanufacturing functions. An additional 56,000 square feet of detached warehouse space further supports the company’s logistics and inventory capabilities.

Central Marketing serves as a manufacturer’s representative across North and South America for CIMA, Matteuzzi, and MAE, providing equipment, sales, service, and supplies. The company specializes in mold cure and precure equipment for passenger, truck, and off-the-road (OTR) tire applications, reinforcing its comprehensive role within the retreading industry.